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Negotiation Skills: A Language That Business People Must Avoid

2016/7/29 15:30:00 31

BusinessmenLanguage SkillsMarketing Strategies

Everyone can speak, but some words should not be said on some occasions. We often see that a business has been destroyed by a word in sales. If salesmen can avoid a slip of the tongue, business is sure to be a great success.

For this reason, the author summed up the 9 words that should not be said, and hope that business personnel must avoid it.

This is a lot.

Business personnel

The common problems, especially the new business people, sometimes do not speak through the brain, blurt out hurt others, they do not feel.

A common example, when you see the first sentence of a customer, says, "this building is really hard to climb." "this dress is not nice, it doesn't suit you at all."

"This tea is really hard to drink."

No more than "your card is really old!" "it's better to die than to live!" these blurted words contain criticism, though we have no intention to criticize and accuse it. We just want to make a round and try to have a prologue, but it sounds uncomfortable to our customers.

People often say, "good words are always willing to be a cow," that is to say, everyone wishes to get the affirmation of the other party. Everyone likes to listen to nice words.

Otherwise, how can there be "praise and encouragement to make idiot become genius, criticism and complaint make genius become idiot"? In this sentence, who is willing to be criticized in the world? Business people engage in sales promotion, dealing with people every day, praising words should say more, but also pay attention to the right amount, otherwise, let people have a seed.

Hypocritical behavior

Lack of sincerity.

Just like Aunt Wang, who lives in my courtyard, one day, when the salesperson said goodbye to her, she came running to us and said, "don't listen to his set of mouths, she is so sweet that she is very sweet. It's all fake. This insurance company trains people who are all a model. They are very oily and play with their mouths."

Customer talk

The compliment expressions should be from your heart, and you can not praise them blindly. You should know that they are not only humble but also express themselves naturally.

Some new people are involved in this industry for a long time and lack of experience. In the process of dealing with customers, it is inevitable that they can not have the ability to control the topic of their customers. They often follow their customers to discuss some subjective issues. Finally, their opinions are divided. Some of them have gained the advantage of gaining the upper hand in spite of their red collar and rough neck on some issues. But after the dispute, what is the significance of arguing about this subjectivism issue? However, experienced salesmen in the process of dealing with such subjective issues will start with some discussions with the customers' views at the beginning, but in the debate, they will immediately lead the topic to the products of sale. We

In a word, I feel that everything that has nothing to do with sales should be put aside, especially the issue of subjectivity. As a salesperson, we should try to put an end to it. It is better to avoid talking about it, and it will be good for your sales.

Mr. Lee spent less than two months working on life insurance. When he took up the battle, he showed off to his customers that he was an expert in the insurance industry. A lot of professional terms on the phone had been pushed to customers, and every customer had been under great pressure.

After meeting with the clients, Mr. Li is exerting his professional expertise in a series of ways, such as "waiver of premium", "rate", "creditor's rights", "creditor's beneficiary" and so on. A lot of professional terminology, such as letting customers fall into five clouds and fog, seems to be groping in the dark. The opposite party's feeling of mind arises from this. Rejection is logical.

After careful analysis, we will find that the salesperson regards their customers as their colleagues in training them, so they are full of professionals. How can they accept them? Since they do not understand, how can they buy products? If you can plate these terms in simple words and make people listen clearly, they will achieve the goal of communication effectively, and product sales will not be blocked.

Do not exaggerate the function of the product! This false behavior, customers will be clear about what you say is true or false after enjoying the products in the future.

Not because you want to achieve a temporary sales performance, you have to exaggerate the function and value of the product, which is bound to bury a "time bomb", once the dispute arises, the consequences will be unthinkable.

Every product has its good side and insufficient side. As a salesperson, it should be clear from the objective point of view that it can clearly analyze the advantages and potentials of the products with customers, help customers to "compare goods to three stores", only by knowing the knowledge and knowing the market conditions, can customers accept the products with confidence.

Remind salesmen that any deceit and exaggerated lies are natural enemies of sales, which will cause your career to last forever.


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