Palma'S Water, The First Fragrance Shop In Hangzhou, Settled In The Mixc.
The media learned that following the Nanjing, Shanghai, Beijing, Chongqing and Shenzhen, Acqua di Parma (Palma water) entered Hangzhou, and the first boutique shop settled in the Mixc, which was opened in September 25th.
It is understood that the water of Palma was founded in 1916, which is different from the strong and strong German perfume that was popular at that time. This is the first true Cologne of Italy. Its birth represents a new era. Over the years, Palma's water has launched the series of cloonia, men's shaving series, noble ladies' series, blue Mediterranean series, home series and travel series, including business and weekend series (leather accessories).
Acqua di Parma Palma's water provides suite products for the most sophisticated hotels in the world, which reflect the unique Italian style of cloonia. The products of Acqua di Parma Palma's water are all produced in Italy and exported to Europe, Asia, the United States and the Middle East. In 2001, the water of Acqua di Parma Palma was bought by the LVMH group of France boutique industry.
In recent years, the development of Palma's water has gradually developed in China. The brand now has 8 stores in the country, and this year it will increase to 10. In May this year, Palma's water opened third domestic boutiques in Chongqing, which is the world's first brand-new concept boutique shop.
The march of Palma's water into Zhejiang marks a step toward its strategic goal: to further expand the scale of China's retail market by opening stores in cities with vigor and potential in China.
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