In The Financial Crisis, We Must Keep Up With The Trend.
The global economic crisis has turned the fashion world into a slump in the end of 2008. However, the fashion updates are not stagnant because of the economic downturn. The spring and summer new products of the big brands are still on time, and even the clothing of the foreign trade stores and the clothing wholesale market is still striding forward.
However, it is undeniable that the global economic crisis has had different effects on the global fashion industry. Unless there is a lot of gold in hand, consumers are unconsciously tightening their wallets.
There is fashion advocacy: the more crisis times, the more dignified to live!
There is nothing wrong with that, because in the society itself, this is a cycle: a decent image will bring more confidence to you, and this confidence will bring you more opportunities.
Although economists are still not optimistic about the economic situation of 2009, what is this? If we are well versed in the trend of fashion and have a forward-looking vision and grasp the essence of the 2009 trend, the economic recession can not prevent us from becoming the best and decent with the highest cost performance.
It is not so difficult to think of fashion vane that seems to be changing.
The fashion trend is no longer the designer's illusory mirage, the influence of the environment on the trend, though not deep into the bone marrow, but also to the skin.
Behind the popular products, there is a philosophy of life accepted and advocated by the fashion industry. In 2009, this philosophy included the key words of nature, simplicity, individuality, environmental protection and so on.
The fashion and the trend also have the same origin characteristics. Before forecasting the trend of 2009, we should review the trend of 2008 and combine the trend of the T platform to do the addition, subtraction, multiplication and division, and the trend will be eight or nine. Ten.
Women's wear: Hua Hua VS origami, flower pattern and origami are the key words of fashion women's clothing in 2009.
The flowers of KENZO will be promoted in the new year and occupy an important part of the stage of fashion.
The most popular is the Oriental flowers, and among the many Oriental flowers, the most popular number is "peach blossom".
Domestic designers Xie Feng and Luo Zheng have launched a new season of costumes with peach blossom as inspiration, elegant peach blossom, Chinese elegant ink and halo dyeing effect, pink and tender colors, 2009 spring and summer ornament as comfortable as spring breeze.
Besides the peach blossom, the Oriental flowers such as peony and cherry blossoms are also very colorful. Roberto Cavalli's big peony flowers and the small cherry blossoms of Lela Rose choose to add hopping pink to the plain black background.
In contrast, the complex printing of Versace seems to be a lot of publicity. The pink background and the different colors of printing can only be controlled by women who are super confident.
Besides the flowers, the origami elements are also very popular.
In 2008, the key words of "sense of architecture" and "soft sculpture" are all emphasizing the stereoscopic effect of clothing, and origami is also one of the ways of reflecting stereoscopic effect.
The folds and decorations that are folded by hand folding are easy to remind people of the manual lessons when they were young.
Whether it's a thousand paper cranes or a lantern, or a small set of lace, it implies that we can fold and fold on our old clothes, DIY, and grasp the fashion.
Men's wear: stripe 2008 lattice pattern. By the year 2009, the fashion became popular, and the most popular one became all kinds of stripes.
The stripes are still stable, but the width of the stripes is obviously larger than before. The black and dark blue stripes are still the safest and fashionable stripes. At least, you will feel that you have a sense of vacations, instead of wearing them as if you are wearing wallpaper.
The vertical stripes are also becoming more and more popular in the new year. The plain vertical stripes will make people appear very quiet and clean. While the light stripes on the dark bottom are somewhat hippy, the men on the T stage wear narrow or sparse stripes, which makes the traditional suits in the decoration of the grid become interesting.
If you are not sure about the whole body stripes, the best way is to choose a prominent striped belt, which will catch up with this popular streak trend.
Yang Jing: editor in charge
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