Lu Tai Textile Will Build 212 Sales Network

In recent days, Lu Tai textile has been launched. One of its fund-raising investments is to deploy the domestic marketing network and establish two international and domestic marketing systems supporting each other. The company said that in the next 3 years, there will be 212 terminals in the major and medium-sized cities in the country. It is understood that after the completion of the network, Lu Tai textile and its holding subsidiary will have more than 600 sales network terminals, which will spread throughout the large and medium-sized cities throughout the country, forming a strong product sales and brand promotion force. It is a highly integrated vertical textile enterprise that combines cotton planting, spinning, dyeing, weaving, finishing and clothing. It has achieved good business results over the years, and its leading products, such as yarn dyed fabric and shirts, occupy an important position in the high-end market abroad. In recent years, clothing has gradually risen to the second leading products of the company, and its share of income has increased from 20.51% in 2005 to 24.85% in 2007. In addition to the 150 thousand high-end high-grade combed yarn, 50 thousand spindles double twist production line project, 10 million meter high class women's wear fabric project and increasing liquidity, we will invest 200 million yuan to build a marketing network. According to the introduction, its sales network consists of three levels, including basic shops, standard shops and experiential flagship stores. By setting up counters in large department stores in the developed areas of the city, setting up independent stores in department stores of major cities, and building luxury and display stores in large cities, the sales system covering all large and medium-sized cities in China will be built to enhance the popularity and reputation of the brand. It is understood that, after the company's holding subsidiary, Beijing Si has successfully set up more than 400 sales outlets in some cities in China. Yang Jing: editor in charge