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Bosideng Men'S Clothing Aims At Formulating A Comprehensive Strategic Development Framework At Home And Abroad.

2013/3/27 19:53:00 35

Bosteng Men'S ClothingClothing CollocationClothing Management Concept

Recently, Bosideng < a href= "//www.sjfzxm.com/news/index_c.asp" > men's wear > /a > (BOSIDENG HOMME) weighed heavily at the 2013 China International Clothing and Accessories Fair (CHIC2013), which is also the first public appearance of Bosideng menswear after the brand new positioning.


< p > 2013, Bosideng men's clothing formulated a comprehensive strategic development framework for the orderly expansion of domestic and foreign markets. The English name of the brand was officially named BOSIDENG HOMME. The emphasis was on highlighting the brand new positioning of "exquisite taste" men's clothing, making the brand image more complete and identifiable, and the overall style has more "international" fashion tension.

< /p >


< p > according to the introduction, the Bosideng men's wear product is the main theme of the 2013 autumn and winter series, which is divided into three themes: "exquisite business, fashion business, fashion and leisure".

The inspiration comes from the adventure tour in Turin, Italy.

From the overall design of the exhibits, we emphasize that the popular elements of the details are low-key and unexpected.

The classic tailoring "a href=" //www.sjfzxm.com/news/index_h.asp "collocation" /a bright bright series penetrates the keen sense of fashion and the spirit of daring to take risks.

The fluency of print style and quality a href= "//www.sjfzxm.com/news/index_p.asp" > fabric > /a > ingredient selection illustrate the elegance and balance of Bosten men's brand.

At the same time, there is a strong sense of collocation among different product lines, which covers various situations of modern intellectual gentlemen's lifestyle. With the stylish style of "fashionable but steady, intelligent and humorous", men's sensibility and elegant temperament and tough masculine masculinity are created.

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< p > industry analysis. This appearance also shows the ambition of Bosideng men's brand layout in the domestic fashion area.

At present, Bosideng men's clothing has set up nearly 800 marketing terminals, including direct stores, in the country, and the sales network covers the whole country.

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