Nanyang Children'S Clothing Business Is Another Characteristic Industry And Key Pillar Industries.

　 Expanding characteristic industries and forming cluster effect

Nanyang street is a famous "tidal wave resort" in China. It is also known as the "China Umbrella town" and "the hometown of shower houses in China".

Today, Nanyang has once again attracted much attention, with a gold lettered signboard of a country name. China's children's wear town " On December 21st, Zhou Shenghua, Secretary of the Nanyang Street Party Working Committee, participated in the awarding ceremony at the Great Hall of the people in Beijing to win the new honor for Nanyang.

　　 Children's clothing industry becomes a new pillar

With the development of regional economy, Children's clothing industry in Nanyang Gradually enjoy a high reputation in the domestic market. Through the development of more than ten years, the industry has already formed a certain scale of industry and has become another characteristic industry and key pillar industry in Nanyang.

　　 Nanyang There are 175 children's wear enterprises and related industrial chain enterprises. From 1 to November this year, the production of children's clothing in Nanyang has reached about 66000000 (set), an increase of more than 15% over the same period last year. Its sales value accounts for the higher proportion of the total industrial output value of the streets.

"Children's clothing industry in Nanyang has become a large scale and has become a new industry to boost Nanyang's economic growth." Zhou Shenghua, Secretary of the Party Working Committee of the street, is very proud of the development of children's clothing industry in Nanyang. In order to further expand and strengthen children's clothing industry, Nanyang Street specially invited leaders and experts from China Textile Industry Federation and China clothing association to visit and hold a demonstration Conference on "famous Chinese children's clothes". "Applying for" China's children's clothing town "is to get a new development opportunity and usher in the industry to take off again. Zhou Shenghua said.

Nowadays, the "children's wear town in China" is going to flower in Nanyang, and the children's clothing industry in Nanyang will achieve a new leap in this new starting point.

　　 A number of support to nurture new industries

How to describe the new blueprint for the development of children's clothing industry in Nanyang? Nanyang needs to give an answer right away.

"Future development needs to find the right way of thinking. It is not desirable to simply increase the production capacity. We plan to set up a Nanyang children's wear industry association to guide enterprises to develop healthily and rapidly." we should pay attention to safety, comfort and fashion in the production of children's clothing, and improve the quality of products. " Zhou Shenghua said, "the government will also build some public service platforms, while establishing children's wear industrial parks and building standard factories."

Nanyang has issued the notice of 2012 Nanyang streets to encourage sound and fast economic development policies and key enterprises' decision methods, and to increase support for children's clothing enterprises. At the same time, in order to strengthen the industrial cluster effect, Nanyang will build the horizontal Peng Industrial Park into the main production base of the street children's clothing industry, establish hundreds of children's clothing enterprises in the park, and gradually transform into a "Nanyang children's wear street" mainly based on Nan Hong Road and its surrounding areas, forming a good development atmosphere. In carrying out the "double double delivery" activities this year, the streets have successively solved more than 10 urgent problems for children's clothing and related enterprises, and solved the worries for the development of children's clothing enterprises in Nanyang.

A series of measures of the government undoubtedly let Nanyang children's clothing enterprises eat a "reassurance", and also enhance the confidence of entrepreneurs.

　 New opportunities for enterprise development

"It must be a great joy for an enterprise." When hearing the news that Nanyang was awarded the title of "China's children's wear town", Fei Tianwen, assistant president of Hangzhou Sai Mei (Group) Co., sighed. As a leading enterprise in Nanyang children's wear industry, "Saer Mei" has been making children's down garments since 1987. Now it has begun to produce four seasons children's clothing. It has a famous Chinese trademark, such as "Ying Hu", and a series of brands such as "playful frog", "beetle", "snow silver fox" and "outer strange".

At the moment of the new development opportunity, "seme" will continue to maintain its dominant position. "Our goal is to build the first brand of China's down children's clothing and become a professional R & D service provider and production supplier." Fei Tianwen said. In order to achieve this goal, the company has formulated a series of development plans, and will continue to contribute to Nanyang's economic development. "In the future, we must build a provincial metrological certification institution, so that we can give a test report for the brotherhood enterprises in Nanyang. It is also conducive to the production of reassuring products and improving the credibility of Nanyang children's clothing."

The children's clothing industry in Nanyang has changed from scratch to great changes since childhood. Gao Jianlin, general manager of Pingping garment factory, was deeply moved by this. "At first, we had to run around in the fabric. Now fabrics, accessories, embroidery, printing and so on, you can get out of Nanyang."

Gao Jianlin was very excited about Nanyang's winning the "famous Chinese children's wear town": "I have more confidence in the development of our enterprises. This is sure to boost Nanyang's popularity and attract more customers to Nanyang to further develop the market." In order to enhance competitiveness, Gao Jianlin felt that the most important thing to do at present is to improve the quality of products and pay attention to brand image. "Our company should continue to advocate the popularity of" Xiaoping Ping "and enhance its credibility.

At present, Nanyang children's wear industry has 35 registered trademarks, 1 well-known trademarks in China, 3 famous trademarks at provincial, municipal and district levels, and more than 100 registered trademarks. In the future, Nanyang will carry out the construction of children's wear enterprise echelon, strive to cultivate more famous brands, strive to enhance the design and research capabilities of enterprises, and create a national children's clothing production base with obvious industrial cluster advantages.