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Understanding The Latest Market Demand And Leading Enterprises To Boost The Development Of Leather Industry

2012/9/20 8:57:00 49

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The strength of clusters depends on the participation of every enterprise. Similarly, the development of enterprises needs the platform of cluster. Only by condensing the enterprises can we form a strong fighting capacity of the cluster.

As a leading enterprise in Tong Er Bao, what are their characteristics and what do they think of Tong Er Bao?

Leather

The future of fur industry?


First, sir, build up core competitiveness through culture.


"Without life, there is no creativity. Only by going deep into the forefront of the market can we understand the latest market demand and grasp the fashion trend."

Xu Zhenggang, general manager of Liaoning first gentleman clothing Limited company, told reporters.


Liaoning first gentleman Clothing Co., Ltd. is a design, development, production and sales of clothing companies.

In 2011, "first gentleman" trademark was recognized as a famous trademark in Liaoning province.

It is learnt that, first of all, it means revolution and innovation.

The product takes the terminal differentiation route, the craft is exquisite, the version is novel and the four seasons are distinct, at the same time the high quality product is the main choice, selects the cowhide as the raw material, manifests the 30~60 year old success personage's generosity clean, the low-key luxury.


In the five years since the entry into the Chinese market, the first product has covered more than 10 provinces and autonomous regions in China, and has set up hundreds of brand stores, shops and shopping malls.

At the same time, it has 20 production lines of the world's advanced technology and 300 thousand annual production capacity.


When it comes to the views on the fur market of Tong Er Bao, Xu Zhenggang thinks that despite the rapid development of Tong Er Bao in recent years, the popularity of the industry needs to be improved.

In addition, as a local brand enterprise, I think the government should also increase the support force, and give guidance and support to enterprises from the aspects of human cost, enterprise qualification, market construction and business mode.

Industry forums, designer competitions and other forms of activities play an important role in enhancing the competitiveness and influence of local enterprises.


In the future, the first gentleman will insist on enhancing the core competitiveness of enterprises with the corporate culture, setting up the corporate image with higher quality and higher cost performance products, and strive to build the first fur brand of Tong Er Bao.


Kim Tai Lung: fashion leather


"Quality determines the survival of enterprises, brand determines the development of enterprises."

This is the development concept of the lighthouse Jintai dragon clothing Limited company, and is also the pursuit of sustainable development.


Jintai long is a professional leather enterprise integrating design, production and sales. Its general manager, Yang Guijie, told reporters: "in the course of development, Kim Tai Lung always adhered to the quality consciousness of high quality and high standard, and adopted the standardized quality management system, with the help of advanced technology.

clothing

The production technology ensures the perfection of every needle, line and process, so that every product has strict quality assurance and perfect technology.


Jintai long takes many brand differentiation development routes, mainly in high-end products, positioning in the 25~50 year old fashion biased audience.

The use of ultra-thin soft sheepskin as raw material in leather selection, at the same time looking for differences in color; on the basis of the emphasis on the design, workmanship and style, it is more prominent and easy to build, and shoulders shoulder to shoulder. It will fashion fashion and continuously meet the needs of customers.


"Tong Er Bao's influence is constantly improving, and the industrial development prospect is very good. We have great confidence in the future of the fur clothing industry in Tong Er Bao."

When talking about the development of fur industry in Tong Er Bao, Yang Guijie told reporters excitedly.

At the same time, Yang Guijie also told reporters that a common topic faced by local enterprises: Tong Er Bao Industrial Chain convergence is not smooth enough, supporting facilities are not perfect, less professional personnel, which requires the government to take measures to increase support.


For the future development plan of enterprises, Yang Guijie said that at present, the atmosphere of the business circle of Tong Er Bao is good, and we need to implement differential competition. The next step will be to apply for provincial famous trademarks, constantly improve the visibility of enterprises, look for the long term, dig deep processing profits, and insist on making the company a well-known international enterprise with national pride.


Chijun Ko: fast fashion to occupy the market


"Thousand Shun Zi costumes have their own design team, the main fashion fast fashion, and the world trend in the same fashion, in the details of the forefront of classic and fashion."

Cao Shijie, general manager of thousand Shun Zi clothing, told reporters: "the thousand Shun Zi women's wear is different from the classic. The concise and fashionable style design can highlight the elegant woman's flavor."

Shun Zi's dress is recognized by fashion women at home and abroad with its fashionable design, independent, sexy and confident style.


The thousand Shun Zi dress is a combination of clothing R & D, manufacturing, marketing and brand operation. It is committed to providing high quality leather clothing for fashion women.

At present, the sales network extends to more than 20 provinces and cities in the country, as well as Korea, Japan, Malaysia, Singapore and other countries. Every year, there are more than 1000 fashion fashions, such as Europe, Japan and Korea, which are more than 1000 styles.


Quality is the life of an enterprise, and integrity is the foundation of business.

Thousands of Shun Zi costumes insist on using high quality and continuous innovation to create brand value. Adhering to the spirit of "professional creation and success" and strictly carrying out meticulous management, they have been awarded the titles of "famous trademarks in Liaoning", "famous trademarks in Liaoyang", "contracts and trustworthy enterprises", and "provincial public welfare units".


There are many new models developed by Tong Er Bao every year, but its popularity is relatively low, which makes the new market slow down.

"Fast fashion products should dare to innovate, we have confidence, motivation, and more efforts to build the fast fashion brand of Tong Er Bao and constantly improve its popularity. Next, we need to set up our own team, hire special people to plan and operate the brand, speed up the development of new products, and lead the fashion of leather garments to become the benchmark of the industry."

Tong Er Bao faces new challenges and opportunities, thousands of Shun Zi

Clothes & Accessories

Also prepared to take advantage of wind and waves.

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