Accessories Industry To Fight Domestic Market
Excipient industry Like the fabric industry, the garment industry is the interdependent relationship between the upstream and downstream industries, and the lack of the accessories industry will make it difficult to play a leading role in the garment industry. At the same time, excipient enterprises are constantly changing in the development of textile industry and fashion trend, and accessories products are small, but they are enough to reflect the overall trend of the entire textile industry.
With the continuous growth of domestic demand, Excipient enterprise Changing the image of making big factories for foreign customers, we began to work hard to upgrade our brand value and improve the technological content of our products.
低调的新品研发
It is hard to imagine that a small zipper will focus on more than 30 thousand patents, including technology, design and many other aspects. And accessories such as linings and buttons are clothing The skeleton and eyes determine the quality of clothing and play a vital role in improving the clothing quality.
Especially adhesive interlining, there is a problem of matching with clothing and fabrics. Therefore, in a fashion press conference and fabric new product orders will continue to be held at the same time, accessories products have also increased efforts in new product research and development, but only more low-key performance, but also more powerful.
以纽扣为例,不饱和树脂纽扣色彩富于变化,仿真性强,理化性能优良;尿素纽扣的花纹能与各种牛角纹、木纹相媲美,而且硬度高、耐磨性好、耐干洗、耐紫外线;自然珍品贝壳纽扣,取材于海水及淡水珍珠贝壳,富有创意;金属纽扣——特别是由贵金属、仿贵金属(如镀18k金,镀银等)成为了服装公司辅料采购的重点;天然材料的纽扣,如坚果扣、椰子扣、牛角扣、宝石扣等成为流行亮点;免缝纽扣不用线缝,而直接由纽扣上所带的某些附加装置连接在服装上,在各类休闲服装上得到广泛使用;功能纽扣,是一种高科技新潮纽扣,除了有连接服装的作用外,还具有发散香味、药性理疗、储能发光等让人意想不到的功能……
Small buttons pour out all the effort of the production enterprise. Similarly, products such as linings, trademarks, ribbons and other clothing details contain high technology content and advanced design concepts.
平和的趋势研究
In the continuous pursuit of creativity and design of the textile industry environment, excipient enterprises also have a learning and reference mentality to create an excipient trend.
Take interlining as an example, the hot press interlining, water-soluble interlining and green environmental protection products are popular in the market. This is a focus of development in recent years, and it is concerned by many accessories manufacturers. In the fashion lining, thin elastic interlining is very popular. Suit suits should be matched with the style of Western-style clothes, and the top grade suit interlining should be developed. In the aspect of professional clothing, we should aim at the characteristics of modern clothing such as "light, thin, soft and dignified".
In short, all kinds of interlining and fabric should be soft, comfortable, durable, good in shape and no deformation after washing, and fully reflect the individual styles of all kinds of garments. On the basis of the overall trend of interlining, many enterprises have begun to study and release trend information according to their own characteristics and customer requirements. Chun MA (Guangzhou) textile products Co., Ltd. has interpreted the fashion trend according to the interlining products, and has done a good job of providing comprehensive services to customers, as well as increasing the added value of its own products.
Other accessories such as lining materials, zippers, metal fasteners, thread belts, trademarks, flocs and bedding materials are also in line with the trend of the fashion, functional, health and environmental protection.
高调的形象展示
Compared with small workshops and processing factories in the past few years, the excipient enterprises have undergone essential changes. They are not only reflected in R & D innovation and Trend Research of products, but also in the building of brand image, excipients have shown an unprecedented new situation.
Like the clothing brand's "no ordinary road", many accessories enterprises also have their own slogan. Meaningful "small zipper, University ask", confident full of "not only their own light, but also let you shine", and also with strong sense of service, "let the clothes move up" shows that these accessories enterprises can not block the development momentum.
In addition, we can also see that fundamental changes are taking place within the excipient industry from the growth in the number of excipient enterprises participating in various exhibitions and events every year. Take the annual exhibition of China international textile fabrics and accessories as an example, exhibitors and accessories enterprises have been scattered from all over the fabric floor to the independent accessories exhibition hall and have gradually expanded. Now there is a trend showing area for accessories. It is not difficult to see that many accessories enterprises have made the image display and brand building the top priority.
Based on products that are closely following fashion trends and constantly innovating, we should improve the service system of enterprises, enhance the added value of products, create a high-quality corporate image, and realize the "magnificent turn" to the domestic demand market step by step. This is the great wisdom of "small accessories".
Editor: vivi
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