Relying On Regional Brand Three Healthy Development Of Bird Towel

2008/11/27 0:00:00 136

"A single flower does not make a spring, but a hundred flowers bloom in spring."

This is the fundamental idea of Gaoyang County Party committee and county government in building up the regional brand of Gaoyang towel and pushing forward the regional brand construction of Gaoyang towel.

Li Weiping has been making towels in Gaoyang for more than nine years, but the development trend in recent years is very good.

In cooperation with Hongda, which has a history of 30 years, the famous brand "three industrial birds" is used to open up the domestic market.

08年，国内外经济环境发生了变化，但恰恰是“三工鸟”毛巾稳健的经营思路，使“三工鸟”毛巾受到的影响很小。在产品生产方面，严控质量，生产的毛巾都保证百分百全棉品质；在市场渠道发展上，和经销商共同发展，让利给经销商、消费者，使得“三工鸟”毛巾稳占市场分额。专注国内市场，不盲目夸大产能，使得鸿大稳健发展。但由于在政策、市场大环境、企业发展、品牌打造等方面需要面对的问题，需要多方面的支持，引导。

The development strategy of Gaoyang government to promote the regional brand construction of Gaoyang towel has provided two strong driving forces for enterprises like Hongda to break through their bottleneck.

Support and guide the healthy development of small and medium-sized towel enterprises, making the "regional brand" of Gaoyang towel present a flourishing situation.